At the start of the Year 2000 millennium, I envisioned creating a conducive space for couples to express themselves openly and feel at ease with professional facilitation. Sexual intimacy was an unspoken subject and couples just kept this "sacred" topic behind closed doors. Many were supportive and anticipated my vision. Finally, the time is here....
In the fall of 2008, together with my team, we opened our first flagship showroom, Mr & Mrs Smith The Couple Store, in Singapore. Located in the prime residential Bukit Timah area, Mr & Mrs Smith The Couple Store is a haven for all couples to embark on an conducive and interactive learning environment. Within the private enclave, couples can discover their needs & desires, while finding new, luscious ways to embrace each other. Mr & Mrs Smith The Couple Store primarily promotes couplehood, fertility and sexual health among couples who wish to enhance their relationship.
Today, being the exclusive distributor of 13 distinguished brands from United States, Germany, Spain, Sweden & Australia, Singapore is the first to enjoy new products & couple programme launches in Asia. These carefully selected and high quality brands have one dedicated purpose: To provide endless opportunities for couples to bond and to love.
Finally to all loving men and women, I wish you joy, excitement and many healthful years to come. After all, men, women and love do matter.

Ian Ong, Founder













